World Cup Media Rights Poised To Start Billion-Dollar Bidding Frenzy
The post World Cup Media Rights Poised To Start Billion-Dollar Bidding Frenzy appeared on BitcoinEthereumNews.com. HOUSTON, TEXAS – JULY 04: A fan holds a replica of the FIFA World Cup Trophy before the FIFA World Cup 2026 Round of 16 match between Canada and Morocco at Houston Stadium on July 04, 2026 in Houston, Texas. (Photo by Molly Darlington/Getty Images) Getty Images The 2026 Men’s World Cup is far from over. And yet, attention is already turning toward 2030, and how this year’s tournament can lead to even more lucrative opportunities the next time around. Front Office Sports reported that the bidding for 2030 World Cup media rights could start at $1 billion in the U.S. – more than double the $485 million Fox paid for this year’s event, which can only be considered a steal. Along with advantageous time zones in the United States, Canada and Mexico, the 2026 World Cup has also benefited from an expanded tournament field, a fleet of exciting games and big stars, and the much-malig