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Meta's AI-driven Business Agent could diversify revenue streams, reducing reliance on ads and enhancing customer engagement across platforms. The post Meta launches Business Agent and Business Agent Platform to boost revenue beyond advertising appeared first on Crypto Briefing.
Meta has launched Business Agent to automate conversational commerce workflows directly inside its messaging applications. The software allows global retail brands to execute transactions and field support tickets without human intervention. Deploying this architecture places agentic AI directly at the core of social commerce. Meta integrated these workflows natively into Instagram, Messenger, and soon WhatsApp. […] The post Meta Business Agent drives AI-powered conversational commerce appeared first on AI News.
