#impaulsive

In the 2021 NFT boom, Logan Paul looked like he had perfect timing. A celebrity audience, expensive buys, fast sellouts, and a market eager to treat attention like value made the Logan Paul NFT story feel unstoppable, until it became one of the clearest cautionary tales in Web3. The Rise and Fall of a YouTube Star's NFT Empire Logan Paul's NFT run became impossible to ignore when he used his Impaulsive platform to discuss a purchase reportedly costing $170,000, while also describing a market where some assets first distributed for free in 2017 were later trading for “upwards of two million dollars” in his telling on the show (watch the episode). That kind of framing mattered because CreatorDB estimates he has 45.1 million combined followers across Instagram and TikTok, which helps explain how quickly NFT narratives around him spread through retail audiences in the same source. At the peak, celebrity plus scarcity looked like a formula. For traders, collectors, and casual fans, the line